Why Is This Information Hidden?
Why Is This Information Hidden?
Sue forwarded me a strange e-mail she received from a catalog retailer in the United Kingdom.
The message says: ‘We can confirm your order details;
Estimated delivery Polaroid a300 date: 16.10.2001
Order reference number: GORENJE MO 170 DW2 BA01
Total order value: 68.37
Unfortunately, Item 107-694 is currently unavailable. We have a substitute which is a similar item but all cream in colour. If you would like the substitute item sent it-girl что это please contact us by telephone or by e-mail.
Best Regards, Online Customer Care
What in the world is ‘Item 107-694’? How strange that the company tells her the item code and available colors, but does not mention a name or description of the product.
The company asks Sue to contact them e
ither by telephone or by e-mail, but no Globway G208 telephone number nokia n 78 is provided.
Such simple information. So obvious to the company. Why is it hidden from the customer?
Key Learning Point
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Don’t expect customers to know or remember everything about SAMSUNG MW73ER/BWT your products and organization. Customers appreciate convenient references and reminders. Make it easy for customers to Hanns.G HANNSrocknroll contact, query, try and buy.
Action Steps
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Put complete access information on all your products, packages and points of contact. List your mailing and e-mail address, telephone and fax numbers on every page of your website. Put stickers with the same information on the back, bottom or side of all your products. Be sure the signature file in your e-mail program is accurate, detailed and up to date. Make it easy for customers to find you, know you and love you.
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Ron Kaufman is an internationally acclaimed educator and motivator for partnerships and quality customer service. He is author of the bestselling “UP Your Service!” and founder of “UP Your Service College”. protest and reform wittenburg Visit http://www.UpYourService.com for more such Customer Service articles, subscribe to his Newsletter, or to buy his Siemens SN 26 T 890 bestselling Books, Videos, Audio CDs on Customer Service from his secure Online Store. You can also watch Ron live or listen to him at <a zanussi HREF=”http://www.RonKaufman.com” TARGET=”_new”>http://www.RonKaufman.com. |
Chicken Soup and My Family
Everyone in my family had come down with a nasty cold/flu that had been going through Miami like those wildfires in the Everglades. We were walking around like sniffling, bleary-eyed zombies addicted to Kleenex and Theraflu. Pitiful. On Saturday after struggling all week with the over-the-counter medications, my wife turned to nokia n78 me and said, “You know what you have to do, don’t you?” I knew.
It wasn’t that I was dreading making the chicken soup, but my new responsibilities at the college were taking their toll, and I thought about the mountain of work that I had brought home. I was determined that not even a cold was going to stop me from finishing the job. I reluctantly told my wife yes SIEMENS SF 24 T 558 with the secret hope that everyone would have forgotten by the next day. But by the next morning, my son, Andrew, was downstairs with a list for the supermarket and his stern admonition, “Don’t forget to make the dumplings.” Sometimes I have to remind Andrew and his sister that it’s called “chicken soup,” not “dumpling soup.” So, on Sunday evening after going to the supermarket, I pulled Electrolux ESF 2410 out my stock pot and made my famous chicken soup that my mother taught Las Vegas Homes me how to make.
My mother, Merty Synidia Philp, nee Lumley, was a country girl from a small town named Struie in Westmoreland, Jamaica. According to my aunt, Norma Lumley, my great-grandfather, Andrew Lumley, came over from Scotland to build churches in Bethel Tow